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PRESS
RELEASE
from
FOREMOSTCO, INC. 8457 NORTHWEST 66 STREET, MIAMI, FLORIDA
33166
FOREMOSTCO APPOINTS INDUSTRY VETERAN, TOM FENNELL, III, TO HEAD ITS NEW ORCHID DIVISION.
Miami, Florida—July 13, 2005--Orchid
industry veteran Tom Fennell III has been appointed Manager
of ForemostCo’s Orchid Division. “I welcome the
opportunity to return to ForemostCo to develop this new division.
It is an opportunity to bring together my interest and experience
with orchids and the firm’s strategy to become a key
player in the global orchid marketplace,” says Fennell.
Tom Fennell grew up as a fourth generation orchid grower
in America’s oldest orchid company, Fennell Orchid Co.
and its renowned, Orchid Jungle located in Homestead, Florida.
The company operated a tourist attraction and retail orchid
nursery selling through mail-order, on location, and via satellite
shops in garden centers and shopping malls throughout Florida.
Orchid Jungle Laboratories, the firm’s research and
development arm, provided tissue culture services and starter
plants for commercial growers. Fennell served as the company’s
Vice-President and General Manager for 20 years. The company
was destroyed in Hurricane Andrew in 1992.
Fennell joined ForemostCo in 1996 and served as National
Sales Manager through 1999. In July 1999 he left ForemostCo
to pursue other business interests.
“Being able to work with orchids again, with a great
company like ForemostCo is a dream job,” says Fennell
who grew up working with orchids. At 17 he trained in Europe
at Lemfoerder Orchideenzucht in northern Germany. After returning
to the U.S., he continued his university education in Miami
and Hawaii graduating with a B.S. in Horticulture from the
University of Hawaii. During his studies, Fennell focused
on plant tissue culture research and development, studying
with Dr. Yoneo Sagawa.
“ForemostCo’s Orchid Division will focus on consistently
distributing quality starter plants to growers throughout
the U.S. and Europe in a timely and cost effective manner
sourcing product from a select group of suppliers,”
adds Fennell. Given the current growing demand for orchids
which lead flowering pot plant sales in the U.S., Europe and
Japan, there is a clear need for diverse, quality starter
material.
Fennell has consulted extensively to orchid producers throughout
the Americas on matters of production, new product development,
marketing and distribution.
In its 18 years of operation, ForemostCo has become the largest
importer of live plants to the U.S., accounting for more than
20% of all plants brought into the country. Working in partnership
with its customers and growers throughout the globe, ForemostCo,
Inc. caters to the need for consistent quality, new product
development, exceptional service, on-time delivery, and ethical
sourcing.
In its effort to bring together the best plant varieties,
production techniques, demanding quality standards, and delivery
options, ForemostCo is building a global network of innovative,
cutting-edge floricultural product supplies, always pursuing
its objective of creating value for its customers. For details
on the range of ForemostCo’s products and services please
visit us at www.Foremostco.com.
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CONTACTS:
Randy Goff, General Manager / 1.800.421.8986 x 272, randyg@foremostco.com;
George Skinner, National Sales Manager / 1.800.421.8986 x
258, george@foremostco.com
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